Why Concordia University Chicago?

As a distinctive, comprehensive university of The Lutheran Church–Missouri Synod, based in the liberal arts, Concordia University Chicago equips men and women to lead and serve with integrity, creativity, competence and compassion in a diverse, interconnected world.

Accelerated

Convenient

Academically
Excellent

Affordable

MBA, Digital Marketing

The future of marketing is undeniably digital. Today’s rapidly advancing technologies are transforming the business landscape in a way that requires a shift in the marketing paradigm. Marketing budgets are increasingly shifting from traditional marketing and advertising to digital as mobile, social media and video spending continue to increase and change the face of the media market.

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Program Features

48

Credit Hours

$0

Application Fee

100%

Flexible: Online, On-Campus, or Hybrid

1 to 2

Year Program

MBA Information Session

Information Session: Introduction to Concordia-Chicago’s MBA Program

Description: In this webinar, Beth Dellegrazie, Chair, MBA Program, and Martina Reese, Director, Marketing & Communications explore Concordia University Chicago’s flexible, online MBA program. Viewers of the webinar will learn about the MBA program curriculum, CUC’s admission requirements, and possible outcomes of your MBA. Learn more about CUC’s affordable MBA by registering for the webinar.

 

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Courses:

Core Courses

  • Financial Accounting and Analysis
  • Marketing Design and Strategy
  • Managerial Economics
  • Seminar in Descriptive Statistics
  • Ethical Strategic Leadership
  • Macroeconomic Analysis
  • Management of Human Resources

Digital Marketing Specialization Courses

  • Digital Strategy & Planning
  • Digital Marketing Analytics
  • Social Media Marketing Communications
  • Mobile Marketing